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ALTADIS U.S.A. ANNOUNCES “OPERATION HOPE” A NATIONWIDE EVENT
TO BENEFIT VICTIMS OF NATURAL DISASTERS
During the months of October and November, Altadis U.S.A. and its
retailers will be sponsoring “A Special Evening of Cigars, Camaraderie
and Caring” to be hosted by retail tobacconists nationwide. The event,
entitled “Operation Hope,” will benefit the Montecristo Relief Organization.
The Montecristo Relief Organization was founded in 1999 by Altadis
U.S.A. – a company with a reputation for treating its employees as
family and giving back to its communities - after two devastating
hurricanes swept through the Caribbean causing unimaginable terror
and destruction. Over 11,000 people were killed, millions injured
and millions more left homeless and without means of support. Over
the past 10 years, the Montecristo Relief Organization has donated
millions of dollars to build homes, schools and medical facilities
and provide scholarships and economic opportunities for victims in
the Caribbean and the United States.
Consumers attending the event make a $75 donation to the charity.
In return they receive special limited edition gift boxes of Montecristo
cigars and Signature Accessories valued at over $125. Perhaps most
importantly, attendees will share the good feeling of knowing they’re
contributing to a vital cause.
“We are extremely grateful to our retailers and consumers who have
supported the Montecristo Relief Organization over the years,” said
Altadis U.S.A. Executive Vice President Jim Colucci. “The financial
aid we have received has made a huge difference to those who depend
on us to help rebuild their lives.” Materials announcing the date
and time of the event will begin appearing in retails stores shortly.
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